Captivate

Telling the story of travel

campaigns

Blogging wins in the UK’s biggest travel media awards

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Travel blogging has come a long way. This much was clear with the award at the recent Travel Media Awards. No longer the preserve of the gap year traveller or digital nomad, professional travel bloggers are bringing such success to clients that they’re winning national awards. The Travel Media Award for Innovative Campaign and Content was hotly contested between national publications and large PR companies, as well as a blogger collective.

Germany is celebrating its traditions and wants you to join in

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For 2015, Germany invites the world to #joingermantraditions by showcasing its widespread cultural traditions that live on in today’s modern Germany. Working with the German National Tourist Office UK and Ireland (GNTO,) three Captivate bloggers who specialise in covering cultural events will each spend a week in Germany this summer, exploring and reporting back on the traditions they find (and participate in!).

Luxury travel in Austria – spotlighting AUSTRIA’S FINEST Experience Hotels

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It’s a busy, busy time for Team Captivate. While we’ve finally hung up our #30activedays hiking and biking boots this week, we’ve started two new campaigns. The latest, this weekend is a tour of three of AUSTRIA’S FINEST Experience Hotels, and our luxury travel bloggers will be reporting on the collection to an audience of UK-based travellers with a penchant for indulgence.

A nice sit down and a cup of coffee – #30activedays takes a Travel Coffee Break

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For the past three weeks the Captivate team has been walking, cycling and even kayaking their way around Europe for the #30activedays campaign. Marking the 30th anniversary of Headwater Holidays, we’ve been exploring France, Italy and from tomorrow, Abigail King will be pulling the home leg in Austria’s lake district. But this week we paused to […]

Europe’s best natural “gym” – #30activedays with Headwater Holidays

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It’s not every day we get chance to celebrate something really big. So when Headwater Holidays asked us to help them celebrate their 30th birthday we were delighted to put together a major campaign for them.

To help celebrate turning the big 3-0, leading walking and cycling specialist, Headwater, has launched a brand new 30-day relaxed “hike and bike” relay event, taking in some of the most beautiful corners of Europe! Working in partnership with Captivate, Headwater has commissioned an elite group of award-winning bloggers and digital storytellers to walk and cycle through undiscovered France, Italy and Austria, burning calories in real time and gently getting fit and healthy in a way they never could, even in the swankiest of gyms!

Captivate partners with Atout France on first live blogger campaign

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In support of the Atout France ‘What’s Your Tour de France’ UK marketing initiative, four Captivate bloggers will be live reporting and blogging on three different regions and three cities in France over the next two months. The objective of the campaign is to showcase the wide variety of activities and experiences available across France, in line with the tagline: “Your France. Your way. Every holiday in France is unique and packed with memories”. Four Captivate bloggers will report from different regions, covering various themes from now until June. There will be live updates on Facebook, Twitter and Instagram to highlight history, culture and heritage trails, alongside France’s famous gastronomy, remembrance tourism and numerous city breaks that make a great alternative to Paris.