The Business of Blogging Case Study
In a dual presentation with Terry Lee, Steph will take an in-depth look into the new avenues her blog has taken. With real-life examples from her own website, the session will address the following:
- How to uncover the earning potential of your website
- How to use SEO to supercharge your passive income
- How to establish independent affiliate relationships with brands to maximise pay-outs
A bilingual writer specialising in South America, she’s written for travel publications including Time Out, Wanderlust, and The Sunday Times Travel Magazine, as well as working on guidebooks for Moon, Rough Guides, and DK Eyewitness. Her website, Worldly Adventurer, focuses on sustainable adventure travel in South America and pre-pandemic hit close to a million annual page views. She’s also an SEO expert, having helped businesses across industries hit ROIs of over 500%.