It’s not every day we get chance to celebrate something really big. So when Headwater Holidays asked us to help them celebrate their 30th birthday we were delighted to put together a major campaign for them.
To help celebrate turning the big 3-0, leading walking and cycling specialist, Headwater, has launched a brand new 30-day relaxed “hike and bike” relay event, taking in some of the most beautiful corners of Europe! Working in partnership with Captivate, Headwater has commissioned an elite group of award-winning bloggers and digital storytellers to walk and cycle through undiscovered France, Italy and Austria, burning calories in real time and gently getting fit and healthy in a way they never could, even in the swankiest of gyms!
