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Captivate

Telling the story of travel

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Jenny Heinrich

Over the past 20 years, Jenny has brought dozens of brands to life through digital and social content, including McDonald’s, Nike, Coca-Cola, P&G brands, Comcast, Motorola, General Mills, and more.

Jenny has extensive experience in both the consumer and B2B sectors, activating digital and influencer programming with cultural content creators and reputational thought leaders and experts in niche categories and industries. Her specialty is developing meaningful and sustainable relationships and strategic marketing programs that engage, excite, and inspire consumers.

Jenny will be speaking on The Influencer Checklist – how to boost your chances of working with brands

Jenny Heinrich

Jenny is currently a Senior Partner, Global Digital and Influencer lead for FINN Partners. Prior, she developed and led the influencer practice at Edelman, working across consumer, B2B, corporate, and health practices, where she developed influencer marketing strategies, frameworks, and program activation; acted as lead for the execution team; and trained internal and client teams on how to best execute their influencer content strategy in the digital space.

Prior to Edelman, Jenny led the digital practice at MSLGroup in Chicago and was the social/digital lead for Motorola, Nabisco, and Nestle at Weber Shandwick.

Jenny is also an Influencer Relations professor at DePaul University, guest lectures at The University of Chicago and Northwestern University, and has been featured on numerous panels, podcasts, and global webinars on the topic.

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Awards

Not only do we have a multi-award-winning team of bloggers and influencers, but Captivate has also been awarded for its projects:

Winner of Best Digital Influencer, Visit USA Media Awards, 2017. Runner-up Best Content Marketing, Travel Marketing Awards, 2018.

See more about our stellar US road trip campaign.

Contact

Ready to make your next project a success? Contact us or call +44 (0)1536 626767.

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