Crises, even pandemics, are a time of opportunity in business. In fact it is vital that businesses are creative and innovate at these times, to ensure not just survival, but that they are primed and ready to maximise their potential when the environment improves.
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In this keynote, Jenny Southan, editor and founder of the UK’s leading travel trend forecasting agency, Globetrender, will showcase examples of standout innovation that have emerged during the pandemic, businesses that have done surprisingly well during the past year, and those that have maximised opportunities, plus how to spot opportunity yourself and pivot your business to meet the challenge.
The session will also look at how innovation is linked to trend forecasting, and Jenny will explore what opportunities there will be in the travel industry in the near future.
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